Xiaomi is making its Latin American debut by entering the Mexican market. The first two devices that will be sold directly to customers are the Redmi 4X for MXN3,999 ($209) and the Redmi Note 4 for MXN5,499 ($287).
Along with the devices, Xiaomi is also launching the Mi Community app. The platform is used by Mi fans to keep track of news, launches, and offers. The company said the app will be soon available on Google Play Store Mexico and will roll out to other Latin American countries as well.
Xiaomi is already top five smartphone maker in India, Ukraine, Indonesia, Burma and Israel and is trying to expand to more overseas markets after it got eclipsed in China by rivals Huawei, Oppo and Vivo.